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Ferrari reinvents itself with Luce BEV

Radical new chapter for iconic Italian manufacturer opened by battery electric Luce

26 May 2026

FERRARI has unveiled its first battery electric vehicle, the Luce, which also happens to be the brand’s five-seater, with Australian pricing and timing for what is likely to be a polarising model yet to be confirmed. 
 
Revealed in Rome on May 25, the Luce produces a maximum 772kW and 990Nm from four permanent magnet synchronous motors (one per wheel), drawing energy from a 122kWh battery pack on an 800V architecture. 
 
Ferrari claims a 0-100km/h time of 2.5 seconds, 0-200km/h in 6.8 seconds, a top speed in excess of 310km/h and battery range of more than 530km.  
  
Joining the company’s combustion and hybrid offerings rather than replacing them, the Luce opens what Ferrari describes as a new segment for the brand, being the first five-seat model in its history and only the second four-door after the Purosangue SUV. 
 
The design brief was handed to LoveFrom – the studio co-founded in 2019 by British iPhone designer Sir Jony Ive and Australian industrial design legend Marc Newson OBE to bring outside perspective to a project Ferrari said was conceived as a complete reset rather than an electric reskin of an existing model. 
 
Ferrari’s in-house design studio, led by Flavio Manzoni, then helped refine the concept – which combines slippery pebble-like proportions with a not to Prancing Horses of the past –for production. 
 
The collaboration extended to the interior, interface and even the key, which uses an E Ink display in what Ferrari claims is an automotive first. 
 
A quintet of launch colours comprise Azzurro la Plata, Giallo Luce, Rosso Dino, Bianco Artico and Rosso Fiammante, with the yellow inspired by the historic shade used on the Ferrari logo and also applied to the wheel hubs and steering wheel. 
 
The Luce debuts a dedicated BEV platform with the battery integrated beneath the floor and rear seats as a structural element of the body, which Ferrari said lowers the centre of gravity by 95mm compared with the Purosangue and reduces yaw moment of inertia by 15 per cent. 
 
Ferrari claims this yields handling characteristics equivalent to a car weighing about 400kg less than le Luce’s 2260kg.  
 
Likely contributing to that mass are what Ferrari describes as the largest staggered wheels ever fitted to a series-production road car from Maranello – 23-inch at the front and 24-inch at the rear – wrapped in bespoke tyres developed in conjunction with Pirelli, Michelin and Bridgestone. 
 
Wheel options include a forged five-spoke design and an aerodynamically optimised turbine pattern claimed to reduce drag by about five per cent.  
  
The four-motor layout enables full torque vectoring on both axles, with up to 7750Nm transferred to the rear axle in launch control mode (axle torque after reduction, not at the wheels). 
 
Combined system output peaks at 765kW under launch control, with an additional 40kW released from the battery for the launch sequence. 
 
Joining Ferrari’s established five-position Manettino for chassis settings is a new three-position ‘e-Manettino’ that adjusts powertrain output. 
 
The latter ranges from a 320kW ‘Range’ setting with a 260km/h cap and predominantly rear-wheel drive operation, a 460kW ‘Tour’ mode with permanent all-wheel drive and a 725kW ‘Performance’ mode uncorking a 310km/h top speed.  
 
A new ‘Torque Shift Engagement’ system, controlled via steering wheel paddles, enables the driver to choose between five power levels and five engine-braking levels rather than simulate gearshifts. 
 
Ferrari said the system was developed to give drivers more deliberate control over torque delivery than is typical of electric powertrains. 
 
Charging is supported up to 350kW DC, with Ferrari claiming 70kWh can be added in 20 minutes from a suitably equipped fast-charging station. 
 
The high-voltage cells – pouch-format and co-designed with SK On – are arranged into 15 modules, with 13 in the floor and two beneath the rear seats. Battery cell density is quoted at 305Wh/kg. 
 
In a Ferrari first, the rear subframe is elastically mounted, which the company said improves acoustic comfort without compromising handling. 
 
The Luce also introduces what Ferrari claims is the lowest drag coefficient in its road-car history, aided by active aerodynamic grilles – another first for the brand – and active suspension able to lower the front end by 10mm at speed. 
  
Sound character was engineered around a precision accelerometer mounted in the rear axle housing that captures vibrations from the rotating components, then filtering, equalising and amplifying the signal in a manner Ferrari likens to the operation of an electric guitar. 
 
Output is split between an external amplification system and an internal cabin system, with volume tied to e-Manettino position and muted in ‘Range’ mode.  
  
The cabin features OLED screens developed with Samsung – including a 12.9-inch binnacle, 12-inch and 10.1-inch central panels, and a 6.3-inch rear display – alongside a 21-speaker, 3000W audio system with 24-channel amplification. 
 
Materials include recycled anodised aluminium and Corning Gorilla Glass familiar to Apple products, with the wider chassis and body made from aluminium alloys to reduce mass.  
  
Aftersales coverage includes Ferrari’s seven-year extended maintenance programme, which is offered across the wider Ferrari range, alongside a dedicated eight-year warranty covering the front and rear axles, battery and charging system on the Luce specifically.  
  
Ferrari is yet to confirm Australian pricing or arrival timing for the Luce, and full WLTP fuel-equivalent figures remain under homologation.

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